pecialcontribution.Anidealperformancemeasureshouldensurethatthemanagerswouldbearalltheconsequencesoftheirownactions,butarenotexposedtothefluctuationsoverwhichtheyhavenocontrol.Insearchofsuchametric–traditionally-companiesareusedtocapturemanagerialperformanceandrewardthemthroughtheoperationbasedmeasureslikeProfits,EPS,ROCEandROE.Howeverthesemeasuresarenotfreefromlimitations.Anappropriateperformancemeasureshouldassesshowmanagerialactionsaffectthefirmvalue.Forthistohappentheperformancemeasuremustincorporateatleastthreethings(Irala,).a.theamountofcapitalinvestedb.thereturnearnedonthecapitalandc.costofcapital(WACC)–reflectingtheriskadjustedrequiredrateofreturnIsthereanymeasurethatincludesreturns,capitalemployedandthecostofcapitalemployedinitscomputation?TheSternStewart&company,aNewYorkCitybasedconsultingfirmanswersthisquestio有几家公司已开始采用EVA进行几个不同方面研究,如戈德瑞,塔塔咨询服务公司,马里奥,雷迪博士实验室,印孚瑟斯公司等。